IT Brief UK - Technology news for CIOs & IT decision-makers

Search Engine Optimisation (SEO) stories - Page 6

Nowadays, the main objective for every person or organisation owning a website is to appear as high as possible in search pages.

There are two options to reach the top of the first page, one requiring payment and one free.

The free option is called Search Engine Optimization (SEO), which consists of improving the rank level of a website by optimising its content.

SEO is mostly generated through a websites’ content as text and keywords. The key to a great SEO is in the relevance of the text and articles on a website. SEO can also be improved by the seniority of a domain name and traffic generated by the website.

SEO is crucial for any business looking for visibility without paying and there are many tools and services available nowadays to maximise efficient SEO.
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Global AML expenditure by non-financial sectors to surge 170%

Wed, 22nd May 2024
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martech
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risk & compliance
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social media
Global spend on Anti-Money Laundering systems by non-financial entities is set to soar 170%, reaching $6.3 billion by 2028, driven by stricter regulations.
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Oracle shows new generative AI for Fusion Cloud Applications Suite

Thu, 14th Mar 2024
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cx
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martech
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Oracle debuts generative AI features designed to enhance decision-making and user experiences across its Fusion Cloud Applications Suite, showcased at Oracle CloudWorld London.
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Telecoms industry's benefits most generous, says Vestd study

Mon, 19th Feb 2024
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martech
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search engines
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seo
Telecom sector leads in job benefits, according to a study by Vestd, amid reports that 70% of UK workers are considering changing jobs in 2024.
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Rising fraudulent ads on search engines prompt calls for vigilance

Thu, 15th Feb 2024
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malware
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martech
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risk & compliance
Rising instances of fraudulent software ads on search engines lead to heightened scrutiny and calls for user vigilance, warns cybersecurity firm Oxylabs.
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Data Privacy Day: Zoho highlights the need for more education

Fri, 26th Jan 2024
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data analytics
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martech
Data Privacy Day: Zoho stresses the vital need for businesses to educate themselves, increase transparency and bolster data privacy practices as AI use intensifies.
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GenAI set to conduct 30% of marketing tasks by 2027, IDC predicts

Mon, 8th Jan 2024
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data analytics
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martech
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genai
IDC FutureScape predicts Generative AI will undertake 30% of traditional marketing tasks by 2027, as APeJ propels towards a more data-driven marketing approach.
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AI tool FACTlix to detect fraudulent consumer reviews

Wed, 3rd Jan 2024
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saas
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data protection
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martech
FACTlix, aims to identify and combat fraudulent consumer reviews, a deceitful practice that has impacted 12% of ecommerce sales and misled countless consumers.
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Generative AI's rapid adoption set to revolutionise various applications by end 2023

Thu, 14th Dec 2023
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martech
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social media
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productivity
Report predicts pivotal shift in GenAI adoption by 2023, revolutionising varied applications and driving unprecedented growth.
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Granite Digital's expansion & Kentico Gold Partnership to boost revenue

Fri, 24th Nov 2023
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devops
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data science
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martech
Granite Digital plans to expand its team by 10 and expects a €1.2M revenue boost from its new Kentico Gold Partnership.
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Detego launches a digital evidence analysis tool Analyse AI+

Thu, 13th Jul 2023
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paas
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martech
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iaas
The tool adds to Detego's central analytical platform and AI to empower investigators and accelerate the analysis of vital evidence.
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Storyblok and Semrush team up to empower marketers and drive traffic

Thu, 29th Jun 2023
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martech
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partner programmes
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marketing
Storyblok partners with Semrush to offer an SEO solution embedded in its CMS, helping marketers tailor content and improve digital outcomes.
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Megantic mentorship program helps female eCommerce leaders

Tue, 7th Mar 2023
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martech
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e-commerce
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marketing
In celebration of International Women's Day, Megantic highlights its success in helping female eCommerce leaders with its program, Megantic Mentors, since 2021.
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Kaspersky uncovers new malicious malware NullMixer

Wed, 28th Sep 2022
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malware
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martech
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advanced persistent threat protection
Kaspersky researchers have uncovered a new malware stealing users credentials, address, credit card data, cryptocurrencies, and accounts.
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Data overwhelm? Focus on your customer

Tue, 27th Sep 2022
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crm
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digital transformation
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cx
Google's customer experience score, known as Core Web Vitals, can boost your business. Here's what it measures and how to improve it.
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Bot malware uncovered using gaming applications on Microsoft store

Wed, 2nd Mar 2022
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malware
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gaming
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martech
Check Point Research has revealed a new malware Electron-bot that is actively being distributed through Microsoft's official store.
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6 significant changes to online fraud we saw in 2021

Tue, 4th Jan 2022
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saas
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malware
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ransomware
SEON Fraud Prevention co-founders discuss the top trends that changed fraud in 2021, including the rise of Ransomware as a Service and easier online fraud.
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Shopify, Salesforce, Basecamp join lineup for NZ remote working conference

Thu, 21st Jan 2021
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data analytics
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martech
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commerce systems
The RemoteTogetherNZ festival in Queenstown is bringing together experts to promote remote and flexible work best practices.
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Chrome is marking all HTTP sites as 'not secure': What you need to know

Fri, 3rd Aug 2018
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martech
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google
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chrome
The latest version of Google Chrome may bring penalties for businesses that don't have current SSL certificates.
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Access management employees will thank you for – Seos has you covered

Mon, 14th May 2018
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martech
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iam
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cybersecurity
Seos can be ported onto microprocessor devices, allowing the credential system to be delivered on mobile devices, wearables, and smart cards.
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Is your business ready for mobile first indexing?

Thu, 18th Jan 2018
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martech
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google
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marketing
Google is moving to mobile-first indexing as over 50% of people now search on smartphones. Here are tips to get ready.