ChatGPT stories
Brands risk missing out on AI-led discovery as referral traffic shifts from blue links to answers, prompting a new focus on citations.
Workers can now search files, share links and manage calendars in ChatGPT as Dropbox widens its push into AI office tools.
Organic traffic is falling for customers, prompting new tools that help marketers track brands across answer engines and AI assistants.
Users can now share live tabs and page content with ChatGPT or Claude, reducing the need to copy text between browser and chatbot.
The surge underscores how quickly AI use is spreading, while economists say official data still misses its impact on jobs and output.
Retailers can now sell inside ChatGPT without rebuilding payment systems, as Gr4vy adds orchestration and merchant controls for AI-led checkout.
Retail brands risk becoming invisible as AI agents start to compare products, verify data and steer purchases inside chatbots.
Travellers increasingly using conversational search could redirect hotel bookings away from metasearch and OTAs as AI tools surface live rates.
Unapproved consumer AI tools are exposing finance data to model training, leaving ANZ firms with hidden governance and audit risks.
IT teams could cut routine handling time as N-able connects live endpoint data to external AI models and embeds guidance in its consoles.
Better online listings and reviews could help small businesses appear in AI recommendations as customers increasingly use chatbots to find local providers.
Brands risk losing search traffic as Trustpilot’s new tools track how recent reviews shape AI recommendations and rankings.
Retailers could miss out on AI-led discovery unless product data is structured for answer engines, according to a Megantic and Shopify APAC whitepaper.
Only a third of firms have trained teams in GEO, yet most marketers plan to spend more next year, risking wasted budget without consistent brand signals.
Workers using AI agents at work now have a vendor-neutral course to help them spot risks, manage oversight and distinguish them from chatbots.
Mid-sized Shopify brands can now beat bigger rivals in AI shopping results if their product data is clearer, not louder.
Australian retailers risk being overlooked as shoppers increasingly use AI tools to research and buy products without visiting brand websites.
Travellers could soon book rooms inside chatbots as SiteMinder taps AI assistants to drive live hotel rates and reservations.
More coding time and unlimited model access will appeal to developers who have outgrown ChatGPT Plus but not OpenAI’s top tier.
Schools, households and agencies face uneven access and safety online as TUANZ urges a national rethink over AI, curriculum and mobile coverage.