IT Brief UK - Technology news for CIOs & IT decision-makers

Customer Loyalty stories - Page 6

Uk customer service representative collaborating with chatbot in modern office

AI in customer service: balancing technology & the human touch

Fri, 10th Oct 2025
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UK firms embrace AI to support, not replace, customer service agents, blending tech with empathy for better CX and stronger customer loyalty in 2025.
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Gen Z shift sees brand loyalty give way to trend-driven trust

Wed, 8th Oct 2025
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Gen Z UK shoppers are prioritising viral trends and influencer promotion over traditional brand loyalty, reshaping consumer trust according to SAP Emarsys.
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Teradata launches AI-driven customer intelligence for real-time CX

Wed, 8th Oct 2025
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Teradata launches Autonomous Customer Intelligence, an AI-driven software turning raw data into real-time customer actions to enhance experience and loyalty.
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Oracle launches AI agents for sales, marketing & service tasks

Wed, 8th Oct 2025
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Oracle launches AI agents in Fusion Cloud Applications to enhance marketing, sales, and service, boosting efficiency and customer experience at no extra cost.
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Stampede & Square launch PayOS to boost hospitality personalisation

Thu, 2nd Oct 2025
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Stampede has partnered with Square to launch PayOS, a unified hospitality platform integrating sales, payments, and guest data to boost customer engagement and revenue.
Uk shopper using smartphone in store with personalised offers icons

UK shoppers demand personalised retail experiences across channels

Thu, 2nd Oct 2025
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Over half of UK shoppers find retail communications too generic, with 60% calling them irrelevant, highlighting a need for personalised experiences across channels.
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GenAI drives marketing ROI as 85% of teams expand adoption

Wed, 1st Oct 2025
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Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.
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UK online retailers lose revenue as returns outpace exchanges

Fri, 26th Sep 2025
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UK online retailers face revenue losses as returns hit 17.5%, highest globally, while exchanges lag at 5.8%, signalling urgent need for improved post-purchase strategies.
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Swisscard extends FICO partnership to optimise credit limits with AI

Thu, 18th Sep 2025
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Swisscard broadens its partnership with FICO to use AI-driven optimisation, enhancing credit limit management and customer experience in Switzerland.
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Poor stock planning costs UK retailers GBP £15 billion a year

Wed, 17th Sep 2025
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Poor stock planning costs UK retailers GBP £15 billion yearly, with 41% of consumers vowing never to return after repeated stock shortages.
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Global marketers embrace GenAI, reporting ROI & deeper value

Tue, 16th Sep 2025
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A new study reveals 85% of global marketers use generative AI daily, with 80% reporting clear ROI and enhanced customer loyalty through the technology.
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Unlocking Black Friday and Cyber Monday success: Your essential guide

Thu, 11th Sep 2025
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Black Friday and Cyber Monday 2024 saw UK transactions rise 9.5%, with a 119% increase in loyalty sign-ups, highlighting retail's huge Q4 potential.
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Senior marketers still trust intuition despite AI & data surge

Thu, 11th Sep 2025
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Despite heavy investment in business intelligence, nearly two-thirds of senior marketers still rely on intuition for key decisions, says Qualtrics research.
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Ecommpay brings real-time climate action to payment checkout

Thu, 4th Sep 2025
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Ecommpay integrates ekko's real-time carbon tracking and offsetting into its Hosted Payment Page, enabling eco-friendly checkout options for online shoppers.
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NeoDay, T-Systems partner to boost GDPR-compliant loyalty tech

Sat, 30th Aug 2025
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NeoDay partners with T-Systems to offer a GDPR-compliant loyalty platform on the Open Telekom Cloud, enhancing data sovereignty across Europe.
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8x8 extends Southampton FC partnership to boost fan engagement

Fri, 29th Aug 2025
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8x8 has extended its partnership with Southampton FC until 2026, enhancing fan engagement through advanced communications and matchday services.
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Elemis partners with Impact Commerce for global omnichannel growth

Mon, 25th Aug 2025
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Elemis has teamed up with Impact Commerce to enhance its global omnichannel experience, integrating retail, spas and online channels for customer growth.
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UK retailers boost AI leadership for resilience amid tough market

Thu, 21st Aug 2025
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A new study shows 61% of UK retailers now have AI leadership, using technology to boost resilience amid a decade of falling sales and tough competition.
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Why helping customers electrify is a growth opportunity for energy retailers

Thu, 21st Aug 2025
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Energy retailers can boost growth by aiding customers to electrify homes and transport, tackling climate goals while unlocking new revenue streams.
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Australian eCommerce sees rising EOFY returns despite strict policies

Sat, 16th Aug 2025
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Australian eCommerce sees a 27.6% rise in returns despite stricter policies, as shoppers seek flexibility amid rising costs and economic uncertainty.