IT Brief UK - Technology news for CIOs & IT decision-makers
United Kingdom
UK Edition · 2026

The Ultimate Guide to Customer Experience

A curated UK edition of TechDay news, analysis, interviews, reviews, job moves, and related resources for Customer Experience (CX).

What to know about Customer Experience

Customer Experience (CX) encompasses every interaction a customer has with a brand, shaping perceptions, loyalty, and business success. This tag explores the latest trends, technologies, and strategies companies are adopting to enhance the customer journey in a rapidly evolving digital landscape.

Readers will find insights into how businesses worldwide are leveraging AI, automation, real-time data, and omnichannel engagement to meet rising customer expectations. Stories highlight practical applications—from retail and financial services to telecommunications and public sectors—showcasing how CX innovations drive efficiency, personalization, and trust.

Dive into expert analyses, case studies, and reports that reveal common challenges like integrating legacy systems, managing data privacy, and overcoming regulatory hurdles. Learn why blending technology with human empathy is crucial and how emerging tools like chatbots and AI agents are reshaping service paradigms.

Whether you're a business leader looking to boost loyalty and revenue or a professional passionate about the evolving consumer landscape, this collection offers valuable perspectives on delivering meaningful, seamless, and engaging customer experiences today and in the future.

UK Customer Experience News

Regional stories with direct local relevance

Analyst Insights

Research and market analysis connected to Customer Experience

Expert Columns

Interviews

Interviews and video coverage from the network

Recent Customer Experience News

Britons wary of AI making shopping decisions for them
Artificial Intelligence

Britons wary of AI making shopping decisions for them

Most Britons still want to control the final purchase, with 65% uncomfortable letting AI buy on their behalf, Dentsu found.

Last week

Floward uses AI agents to handle seasonal WhatsApp spikes
Productivity

Floward uses AI agents to handle seasonal WhatsApp spikes

Seasonal surges on WhatsApp are now being absorbed by AI, helping the florist cut costs 15% and keep replies to one minute.

Last week

PCI DSS 4.0: When payment compliance becomes day-to-day retail reality
Software Defined Wide Area Network

PCI DSS 4.0: When payment compliance becomes day-to-day retail reality

Retailers now face daily trading risk as PCI DSS 4.0 turns payment compliance into a continuous operational requirement, not an annual audit.

Last week

The Candy Garage doubles sales after logistics shift
Marketing

The Candy Garage doubles sales after logistics shift

Outsourced fulfilment has freed the Lincoln confectionery firm to scale up, with daily collections replacing weekly dispatches and turnover climbing.

Last week

Atom Bank cuts commercial loan times with automation
Productivity

Atom Bank cuts commercial loan times with automation

Borrowers and brokers could see faster decisions as the lender says automated workflows have cut handling times by up to 30%.

Last month

UK Finance backs bank app digital ID verification pilot
Scams

UK Finance backs bank app digital ID verification pilot

Customers could soon verify their age, address and identity through banking apps, as lenders test a voluntary check-sharing service to curb fraud.

Last month

3PL appoints Ryan Walker as Head of Customer Experience
Digital Transformation

3PL appoints Ryan Walker as Head of Customer Experience

The new role signals 3PL's push to improve service and align staff, systems and technology as competition in fulfilment intensifies.

Last month

ArvatoConnect appoints new leaders as AI reshapes service
Contact Centre

ArvatoConnect appoints new leaders as AI reshapes service

UK regulated firms are rethinking customer service as AI cuts routine work and pushes more complex queries back to human teams.

Last month

Starling launches AI scam checker for five million
Regulatory technology

Starling launches AI scam checker for five million

Customers can now quiz Starling's app before sending money, as UK fraud losses climb and romance scams hit savers hardest.

Last month

LexisNexis launches motor claims data tools for insurers
Productivity

LexisNexis launches motor claims data tools for insurers

Cleaner early claims data could cut delays and rework for motor insurers as LexisNexis rolls out three tools across the U.K. market.

Last month

Why CIOs should be prioritising stability as the foundation for transformation
Digital Transformation

Why CIOs should be prioritising stability as the foundation for transformation

Residents will judge councils on whether bins are collected and benefits processed smoothly during reorganisation, not on digital ambitions.

Last month

Ecommpay wins Retail Systems fraud prevention award
Regulatory technology

Ecommpay wins Retail Systems fraud prevention award

Retailers are under pressure to curb networked payment fraud without harming checkout conversion, a challenge Ecommpay's award-winning tool targets.

Last month

UK shoppers frustrated by AI retail personalisation
Marketing

UK shoppers frustrated by AI retail personalisation

Frustration is rising as nearly half of UK shoppers report poor AI recommendations, while most retailers say eCommerce upgrades have slipped.

Last month

NatWest launches AI ethics accreditation for all staff
Education, Learning & Training

NatWest launches AI ethics accreditation for all staff

With AI tools spreading through the bank, 60,000 NatWest staff will now be trained to spot ethical risks and handle them responsibly.

Last month

Lloyds to create 1,000 AI roles as agentic use grows
Education, Learning & Training

Lloyds to create 1,000 AI roles as agentic use grows

Fraud checks and customer service will be sped up as Lloyds Banking Group adds more than 1,000 AI jobs and retrains staff.

Last month

World Cup spending to hit GBP £4.5bn, warns survey
Inventory management systems

World Cup spending to hit GBP £4.5bn, warns survey

Retailers face stock shortages as 84% of fans say they will travel for unavailable items, with average losses pegged at GBP £116,836.

Last month

Evolution Funding rebrands as Centeca in platform push
Data Analytics

Evolution Funding rebrands as Centeca in platform push

Existing customers will see no change as the renamed group broadens its role in connecting car finance, retail and compliance systems.

Last month

Modulr launches commercial variable recurring payments
Real time data

Modulr launches commercial variable recurring payments

Businesses with variable monthly bills may gain a lower-failure alternative to Direct Debit as Modulr adds pre-authorised Open Banking collections.

Last month

Gamma targets small firms with PCI payment security
Unified Communications

Gamma targets small firms with PCI payment security

Small firms taking card payments by phone face fraud, chargeback and compliance risks that Gamma says have been overlooked.

Last month

Home broadband traffic jumps as fans stream tournament
Wi-Fi

Home broadband traffic jumps as fans stream tournament

Home networks are under more strain as 60% of UK broadband users plan to watch the tournament, mostly from the sofa.

Last month

Job Moves