Customer engagement stories - Page 28

Volvo Cars joins forces with digital solutions provider TDCX to enhance digital customer service amid findings that fewer than 1 in 10 Europeans are happy with car brands' tech offerings.

Lifecycle Software unveils mark-challenging platform, NEXUS, offering 'first of its kind' MVNE capabilities; promising swift, cost-effective market entry for aspiring MVNOs.

Oracle debuts generative AI features designed to enhance decision-making and user experiences across its Fusion Cloud Applications Suite, showcased at Oracle CloudWorld London.

SAP Emarsys reveals upgrades to boost personalised customer engagement, testing LinkedIn integration and enhancing AI capabilities while focusing on Omnichannel Excellence, Marketer Intelligence, and a Composable, Extensible Platform.

On International Women's Day 2024, a veteran female leader in tech argues that a woman's identity is self-defined, despite persistent prejudice in male-dominated industries.

SAS Customer Intelligence 360 achieves top status in The Forrester Wave: Real-Time Interaction Management, Q1 2024, reinforcing its crucial role in delivering hyper-personalised customer experiences.

Ahead of International Women's Day, Claroty CCO, Shira Bar Yosef highlights the gender disparity in cybersecurity and technology.

Entry-level omnichannel capabilities reported in just 11% of firms, in spite of those companies with strong strategies seeing a 9.5% annual income increase and a 7.5% reduction in contact costs.

Rising consumer expectations and digitisation push businesses to upgrade legacy systems for advanced, cloud-based platforms for improved customer engagement and long-term growth.

Event ticketing tech firm, INTIX, pioneers the use of real-time marketing to engage customers, promote additional offerings, and enhance event revenues during an event.

Twilio honoured innovative startups utilising Generative AI and Twilio's suites to enhance digital communication for customer experiences in its AI Startup Searchlight awards.

UK fragrance brand Ava May Aromas teams up with tech firm Sprii to introduce live shopping experiences in 2024, amplifying customer engagement.

Data management leader Cohesity appoints IT industry veteran Olivier Savornin as Group VP of Sales for EMEA, enhancing its drive for modern data security in the region.

Digital finance transformation leader, BlackLine, taps industry veteran Emily Campbell as Chief Marketing Officer to spearhead global strategy amid rising demand for automated risk management solutions.

Publicis Sapient partners with Google Cloud to launch a Retail Media Network Accelerator, providing a platform for clients to boost revenue via customised ads and enhance customer engagement.

Tray.io, a top AI-powered iPaaS creator, unveils Tray Advantage, a support and education service suite aimed at amplifying enterprise integration and automation efforts.

Global cloud communications leader Vonage wins the National Innovation Award for Guest Experience 2023 for its transformative technologies enhancing customer experience in hospitality.

Integral Ad Science introduces the Quality Attention measurement tool, utilising AI, eye-tracking and media quality assessment, to optimise advertisement performance and attention capture.

The Microsoft Dynamics market is expected to triple in value due to rising demand for its productivity-boosting software solutions.

Revenue Grid increases sales efficiency with AI-driven enhancements in its Winter 23 release, including improved data capture and streamlined workflows.