IT Brief UK - Technology news for CIOs & IT decision-makers

Augmented Reality (AR) stories - Page 4

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Apple unveils design overhaul & new AI tools for developers

Tue, 10th Jun 2025
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Apple has unveiled Liquid Glass design and AI-powered developer tools across its platforms, including Xcode 26 and a new Foundation Models framework.
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Vertiv to showcase AI solutions at Datacloud Global Congress 2025

Fri, 30th May 2025
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Vertiv will showcase AI-driven digital infrastructure and innovations at Datacloud Global Congress 2025, highlighting scalable, flexible data centre solutions.
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Decathlon expands live video consultations for sports shoppers

Fri, 30th May 2025
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Decathlon expands its Visio Store in France, offering free 30-minute video calls with experts for personalised advice across 10 sports categories.
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Airspeeder flying car races set the pace for the next mobility revolution

Tue, 27th May 2025
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Airspeeder's electric flying car races over South Australia's salt flats could spark a revolution in urban transport and eVTOL technology development.
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Wi-Fi 7 trials show doubled throughput & lower latency for firms

Thu, 8th May 2025
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network infrastructure
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Wi-Fi 7 trials with AT&T, CommScope, and Intel show doubled throughput and reduced latency, enhancing enterprise connectivity and supporting next-gen applications.
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Safe Software unveils FME updates for secure API & AR digital twins

Wed, 7th May 2025
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Safe Software unveils FME Data Virtualization and FME Realize, enhancing data integration and digital twin access for real-time decision-making on iOS devices.
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Retailers boost performance with personalisation & new tech

Tue, 6th May 2025
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Cloudinary's survey reveals 93% of retailers see up to 4x better results from personalisation, boosting online and in-store customer experiences globally.
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UK shoppers willing to pay more for connected experiences

Mon, 5th May 2025
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Four in five Brits have used connected tech like QR codes and AR when shopping recently, with many willing to pay more for these experiences, says Merkle.
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TeamViewer launches DEX Essentials for smaller businesses

Mon, 5th May 2025
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TeamViewer unveils DEX Essentials to extend digital employee experience tools to SMBs, enhancing IT management and workplace efficiency at any size.
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VeVe unveils new Star Wars digital collectibles using AR technology

Mon, 5th May 2025
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VeVe and Lucasfilm launch a new Star Wars digital collectible series featuring Stormtrooper helmets and AR Podracers, priced from USD $10, to celebrate May the 4th.
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Personalised data & AI crucial for brands' future success

Fri, 2nd May 2025
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Circana's new report reveals how brands can boost customer lifetime value through personalised commerce, leveraging data tech and predictive analytics.
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Europeans wary as business leaders embrace frontier tech

Fri, 25th Apr 2025
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A study reveals a 29-point optimism gap between European business leaders and the public on emerging tech, highlighting trust and transparency issues.
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LG wins 35 Red Dot awards for design, led by OLED T television

Wed, 23rd Apr 2025
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smart home
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digital entertainment
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displays
LG Electronics secured 35 awards at the 2025 Red Dot Design Award, including Best of the Best for its wireless transparent OLED T TV.
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The future of IT: How AI, automation, and green tech will reshape IT careers and business strategy

Wed, 9th Apr 2025
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In the coming decade, AI and automation will transform IT careers, prioritising green tech and driving professionals towards pivotal roles in business strategy.
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TeamViewer launches advanced spatial computing in training

Fri, 28th Mar 2025
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TeamViewer has unveiled its advanced spatial computing solution at Hannover Messe 2025, enhancing training in manufacturing with AR technology.
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Alcatel-Lucent Enterprise unveils Private 5G solution with Celona tech

Wed, 26th Mar 2025
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Alcatel-Lucent Enterprise has unveiled its Private 5G solution, powered by Celona, to enhance IoT connectivity in complex enterprise environments.
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XR adoption remains slow despite Apple & Meta's efforts

Thu, 27th Feb 2025
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Despite hefty investments from Apple and Meta, a Forrester report reveals slow XR adoption, with only 35% of informed leaders deploying the technology.
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Hitachi Vantara boosts Manor Lodge's IT infrastructure

Fri, 21st Feb 2025
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Hitachi Vantara partners with Manor Lodge School in Hertfordshire to enhance its IT infrastructure, eliminating outages and enabling advanced technologies.
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Wireless Broadband Alliance releases L4S Wi-Fi guidelines

Fri, 21st Feb 2025
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digital entertainment
The Wireless Broadband Alliance has unveiled new guidelines for implementing L4S technology in Wi-Fi, aiming to enhance low-latency applications like cloud gaming and VR.
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Cloudinary launches 3D platform to boost eCommerce sales

Fri, 14th Feb 2025
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Cloudinary has launched Cloudinary 3D, a new platform designed to help eCommerce brands enhance product presentation through immersive 3D and AR experiences.