Augmented Reality (AR) stories - Page 3

A Fixtuur study reveals 79% of furniture retailers now prefer 3D and AR over traditional photos, boosting sales and enhancing customer engagement online.

RealWear unveils the Arc 3 headset and Ari OS, offering hands-free, voice-controlled tech to boost safety and efficiency for frontline workers.

Extreme Networks reports growing global adoption of its Wi-Fi 7 solutions across education, healthcare, sports, and entertainment sectors, boosting connectivity and security.

App marketers must start early, leverage AI, and optimise omnichannel strategies to capitalise on the 2025 holiday shopping surge amid evolving market challenges.

Airbus and Ericsson have launched private 5G networks at Airbus plants in Hamburg and Toulouse, boosting automation and efficiency in aerospace manufacturing.

Airbus is enhancing its factories with private 5G networks by Ericsson, boosting automation, asset tracking and efficiency across global production sites.

Latos wins approval to build a GBP £100m AI-focused data centre in Stockton-on-Tees, aiming to revolutionise real-time AI with neural edge computing by 2027.

TeamViewer launches MSP Partner Programme globally to help managed IT service providers scale, enhance offerings, and access enterprise-grade platforms.

Vection Technologies wins EUR €22.3 million deal with a NATO-approved partner to supply advanced defence tech through to 2030, its biggest contract yet.

eflow Global launches AI-powered crypto surveillance in its TZTS platform and expands leadership amid rising regulatory scrutiny and client growth.

Eanna Murphy joins XYZ Reality as Strategic Advisor, bringing nearly 20 years' expertise to enhance the global delivery of data centre projects with AR technology.

SuperWorld partners with ASI Alliance to enhance its virtual real estate platform by integrating decentralised AI, creating immersive and monetisable real-world linked experiences.

Retailers worldwide are embracing AI-driven personalization and immersive tech to boost holiday sales and reduce returns this peak season, says new survey.

Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.

Twinkl appoints Remo Gettini as Chief Technology Officer to lead digital growth, enhancing educational tools for its 6 million global users.

TeamViewer unveils AI-powered TeamViewer Intelligence to speed up IT support via real-time automation and enhanced session insights for global users.

Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.

Siemens updates NX platforms with AI copilot and mixed reality tools, enhancing design, simulation, and collaboration in product engineering software.

Chris Burgess has been named CEO of CTI Digital, leading its UK expansion with a focus on AI, VR, and AR to enhance digital transformation services.

Apple has previewed visionOS 26, introducing new spatial widgets, shared experiences, AI-powered photo scenes, and enhanced personalisation for Apple Vision Pro users.