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Zendesk launches Relay to enhance outbound communication
Customer Experience

Zendesk launches Relay to enhance outbound communication

Zendesk has launched Relay, a new app to boost outbound communication via WhatsApp and SMS, in partnership with Meta.

By Shannon Williams • 3 min read • Thu, 22nd Aug 2024
New cloud hacktool Xeon Sender exploits APIs for spam SMS
Application Programming Interface

New cloud hacktool Xeon Sender exploits APIs for spam SMS

Researchers at SentinelLabs have unveiled Xeon Sender, a new cloud hack tool exploiting legitimate APIs to launch bulk SMS spam attacks against service providers.

By Kaleah Salmon • 3 min read • Thu, 22nd Aug 2024
Zendesk & Meta boost proactive customer communication with Relay
Customer Experience

Zendesk & Meta boost proactive customer communication with Relay

Zendesk has teamed up with Meta to launch Relay, an app in the Zendesk Marketplace that boosts customer engagement via WhatsApp with proactive messages.

By Kaleah Salmon • 3 min read • Thu, 22nd Aug 2024
Five steps to enhance your data strategy using AI
Customer Experience

Five steps to enhance your data strategy using AI

Twilio's new report outlines five critical steps for enhancing your data strategy with AI, focusing on personalisation and real-time data activation.

By Ben Chamlet • 4 min read • Tue, 30th Jul 2024
New data breaches spark cybersecurity fears as Twilio confirms attack
Multi-factor authentication

New data breaches spark cybersecurity fears as Twilio confirms attack

ShinyHunters claimed responsibility for compromising 33 million Twilio users' phone numbers via the Authy 2FA app, sparking major security concerns.

By Catherine Knowles • 3 min read • Thu, 11th Jul 2024
Twilio report underscores AI's vital role in predictive marketing
Unified Communications

Twilio report underscores AI's vital role in predictive marketing

Twilio's latest State of Personalisation Report reveals a surge in AI-driven predictive personalisation as 89% of leaders view ethical AI use as a business advantage.

By Sean Mitchell • 3 min read • Wed, 19th Jun 2024
Twilio debuts Linked Audiences & Data Graph for Segment CDP
Data Analytics

Twilio debuts Linked Audiences & Data Graph for Segment CDP

Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.

By Catherine Knowles • 3 min read • Thu, 6th Jun 2024
SquareX named most promising startup at Cyber Summit 2024
Cybersecurity

SquareX named most promising startup at Cyber Summit 2024

SquareX, recognised as the Most Promising Startup for Best Overall Performance at the Cyber Entrepreneurship Summit 2024, unveiled its cutting-edge browser-native security solution at the RSA conference.

By Sean Mitchell • 3 min read • Tue, 21st May 2024
Chris Koehler named as Twilio's new Chief Marketing Officer
Artificial Intelligence

Chris Koehler named as Twilio's new Chief Marketing Officer

Marketing veteran Chris Koehler, joins customer engagement platform Twilio as Chief Marketing Officer, tasked with enhancing global brand visibility and pushing product innovation.

By Imee Dequito • 2 min read • Tue, 7th May 2024
Twilio unveils Unified Profiles & Agent Copilot for customised interactions
Customer Experience

Twilio unveils Unified Profiles & Agent Copilot for customised interactions

Twilio introduces Unified Profiles and Agent Copilot to its Flex platform, using Segment's customer data to provide personalised, data-informed customer experiences and bolster employee productivity.

By Tom Raynel • 3 min read • Thu, 28th Mar 2024
Twilio strengthens leadership with key appointments in cloud communications
Hyperscale

Twilio strengthens leadership with key appointments in cloud communications

Twilio enhances leadership team with Thomas Wyatt as President of Segment and Inbal Shani as Chief Product Officer, reflecting data and AI focus.

By Imee Dequito • 3 min read • Fri, 22nd Mar 2024
Smishing scam utilising Amazon Web Services uncovered
Marketing Technologies

Smishing scam utilising Amazon Web Services uncovered

SNS Sender uses Amazon's cloud services for 'smishing' scams, impersonating USPS notifications, according to cybersecurity firm SentinelLabs.

By Shannon Williams • 2 min read • Thu, 22nd Feb 2024
Twilio's data report shows AI & quality data key for success
Data Analytics

Twilio's data report shows AI & quality data key for success

Twilio's latest data report highlights the crucial role high-quality data and AI integration play in enterprise growth, spurred by a booming trend of data-centric operations.

By Tom Raynel • 3 min read • Wed, 21st Feb 2024
Utilising AI voice technology to exceed Australian customer demands
Data Analytics

Utilising AI voice technology to exceed Australian customer demands

Australian businesses employ AI voice technology to surpass customer expectations, transforming calls into actionable insights and personalising services.

By Robert Woolfrey • 3 min read • Fri, 9th Feb 2024

Stories from Other Regions

How voice recognition technology can transform customer experience in Australia
Customer Experience

How voice recognition technology can transform customer experience in Australia

Voice recognition technology is predicted to accelerate Australia's customer experience revolution, offering streamlined, secure, and personalised interactions across industries.

By Robert Woolfrey • 4 min read • Wed, 27th Mar 2024
Redefining profit strategies in Australia: The impact of voice technology
Customer Experience

Redefining profit strategies in Australia: The impact of voice technology

Implementing systems that analyse and extract customer insights presents an invaluable opportunity to capitalise on an existing asset.

By Aparna Gray • 4 min read • Tue, 27th Feb 2024
How Australian businesses can transform customer interaction
Customer Experience

How Australian businesses can transform customer interaction

Enhancing digital interaction, including live chat and advanced voice solutions, can bolster customer loyalty and operational efficiency for Australian businesses.

By Robert Woolfrey • 3 min read • Tue, 20th Feb 2024
Call data: Australian businesses' overlooked tool for superior CX
Customer Experience

Call data: Australian businesses' overlooked tool for superior CX

Often neglected, call data provides Australian businesses with crucial insights for refining their customer experience, with potential benefits like valuable competitive intelligence.

By Matt McCormack • 3 min read • Thu, 15th Feb 2024