ROI stories
Digital marketing challenges persist for Singapore companies
2 days ago
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crm
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martech
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cdp
While 84% of Singapore companies use digital marketing, only 17% see a clear link to increased revenue, highlighting ROI measurement challenges.
CFOs & CIOs in ANZ align to optimise tech investments
3 days ago
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cx
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martech
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financial systems
A new report reveals CFOs and CIOs in ANZ are tightening collaborations to ensure technology investments deliver tangible business results.
The truth about SD-WAN and how it can support businesses as they digitally transform
3 days ago
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digital transformation
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network infrastructure
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sd-wan
As businesses embrace digital transformation, SD-WAN provides agile, secure networking solutions, debunking myths about latency and separate security needs.
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Unification over best-in breed: Why is an integrated tech stack key to business growth?
3 days ago
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cx
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martech
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hcm
Australian small and medium businesses are turning to integrated tech stacks to streamline operations, enhance collaboration, and drive growth amid economic volatility.
The surprising soft ROI of cloud ERP systems
4 days ago
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iot
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ai
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customer service
Cloud ERP systems promise not just cost savings and efficiency, but also improve employee morale, customer service, and adaptability, offering unexpected benefits beyond traditional ROI measures.
ACE emphasizes need for strategic Copilot adoption plans
4 days ago
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it training
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data analytics
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planning
ACE stresses that without a strategic adoption plan for Microsoft's Copilot, businesses risk underutilisation and diminished returns on investment. Here's how to avoid that pitfall.
How the Modern CFO can collaborate with IT for better cloud efficiency
5 days ago
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cfo
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transparency
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cloud services
As the digital landscape evolves, CFOs must increasingly collaborate with IT to manage cloud costs and maximise efficiency, driving strategic ROI.
The mindset and skills every SME should invest in NOW to succeed in future
Last week
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data analytics
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martech
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ai
In a rapidly digitalising world, SMEs must invest in a future-ready mindset and essential skills like digital marketing, SEO, and data analytics to thrive.
UK tech executives confident in AI skills but ROI concerns persist
Last week
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devops
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apm
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data privacy
A new AI survey reveals 85% of UK tech leaders hail their AI skills but face budget, talent, and complexity barriers, with mixed ROI views.
Southeast Asian retailers boost social commerce amid challenges
Last week
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data analytics
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cx
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martech
Shopify's Southeast Asia Retail Report 2024 reveals 68% of regional retailers will up social commerce spending amid economic challenges, driven by rising consumer engagement on platforms like TikTok.
SmartBear introduces Zephyr Scale with no-code automation
Last week
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low-code
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ai
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software development
SmartBear launches Zephyr Scale with no-code test automation via HaloAI on Atlassian Marketplace, promising to revolutionise software testing efficiency.
AttackIQ launches Mission Control to simplify BAS management
This month
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devops
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apm
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cybersecurity
AttackIQ launches Mission Control, enhancing Enterprise Breach and Attack Simulation for distributed teams. The new feature aims to streamline security testing and improve ROI.
Blackpearl launches AI tool to navigate Chrome cookie changes
This month
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data privacy
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ai
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advertising
Google's phasing out of third-party cookies is reshaping digital marketing. Blackpearl Group's new AI tool, Pearl Diver, offers a cookie-less solution, earning USD $4.9 million ARR in 13 months.
The greatest danger in a recession isn’t (only) your bottom line
This month
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business success
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recession
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funding
During recessions, businesses often cut charitable giving to protect their bottom line, but GravityLab urges Kiwi firms to keep funding social justice initiatives.
Nexxen unveils advanced TV & digital ad measurement in Australia
Last month
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digital entertainment
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smart tv
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toshiba
Nexxen launches Cross-Screen Measurement in Australia, leveraging exclusive ACR data from 1.3 million devices to enhance TV and digital ad insights.
Three challenges for colocation facilities in scaling operations based on market demand
Last month
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hyperscale
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dc
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colocation
Colocation facilities are on the rise but face scaling challenges. Rittal's modular and standardised solutions aim to address deployment cycles, standardisation, and harsh environments.
Mentor Group unveils VR tool to boost sales training
Last month
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it training
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ar, vr & metaverse
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pc tools
Mentor Group has launched a VR training tool that boosts sales skill retention by 75%, offering immersive, customisable scenarios via wearable headsets.
AIOps could save energy sector millions says New Relic report
Last month
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risk & compliance
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downtime
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asia pacific
Energy sector outages are costing over USD $34 million annually, reveals a New Relic report. Enhanced observability and AIOps adoption are key strategies for mitigation.
Clicks, customers, and ROI: Harnessing the power of multichannel marketing
Last month
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cx
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martech
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cdp
In the face of economic uncertainty and global competition, retailers are turning to multichannel marketing to engage customers, boost sales, and enhance ROI.
Incubeta acquires Persuasion Technologies to enhance analytics
Last month
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data analytics
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martech
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cdp
Incubeta has acquired Persuasion Technologies, a prominent Google Cloud Platform partner, to bolster its marketing analytics and cloud tech capabilities, enhancing campaign optimisation.