Marketo stories
Workato adds new leaders amid ambitious growth plans
Last month
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cdp
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martech
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low-code
Workato announces key leadership hires amid rapid growth, appointing Chandar Pattabhiram as Chief Go-to-Market Officer and Bhagat Nainani as Head of Product and Engineering.
Intercom selects Fivetran to modernise data stack for growth
Last month
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martech
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cdp
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engineering
Intercom partners with Fivetran to upgrade its data infrastructure, resolving prior issues with data loss and quality, aiming to enhance decision-making.
Freshworks welcomes Mika Yamamoto as new Chief Customer & Marketing Officer
Wed, 29th Nov 2023
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data analytics
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digital transformation
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cx
Freshworks hires Mika Yamamoto, with an impressive 25-year track record, as its Chief Customer and Marketing Officer.
Immersive Labs Hires New Exec Leadership Team
Fri, 31st Mar 2023
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smartphones
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data analytics
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cx
Immersive Labs has appointed Eric Johnson as CRO and Julie Chapman as SVP of Customer Experience to drive global revenue growth and customer acquisition.
Boomi appoints new dual President & CFO, new CMO
Thu, 2nd Feb 2023
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virtualisation
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saas
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data analytics
Boomi, a global SaaS company, has appointed Arlen Shenkman as President/CFO and Alison Biggan as CMO to bolster their leadership team.
Boomi appoints Steve Lucas as Chief Executive Officer
Fri, 9th Dec 2022
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data analytics
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martech
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cdp
Boomi, a leading cloud-native platform, appoints Steve Lucas as new CEO, bringing over 27 years of enterprise software experience to the role.
Winners of 2019 Adobe Experience Maker and Marketo Revvie Awards announced
Wed, 27th Mar 2019
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data analytics
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martech
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cdp
Adobe has honoured companies at Adobe Summit 2019 for exceptional digital experiences with the Adobe Experience Maker and Marketo Revvie Awards.
Adobe Summit kicks off the future of customer experience in Las Vegas
Wed, 27th Mar 2019
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crm
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data analytics
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cx
Adobe Summit 2019 in Las Vegas unveils transformative customer experience solutions with high-profile partnerships and innovations in AI-driven platforms.
Global Synnex AU and Marketo distribution partnership forged
Fri, 9th Nov 2018
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data analytics
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martech
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planning
Through this partnership, Synnex resellers are enabled to deploy the Marketo Engagement Platform within their businesses and to their customers.
Adobe completes US$4.75b Marketo buyout
Thu, 1st Nov 2018
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data analytics
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martech
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cdp
Adobe completes its USD $4.75 billion acquisition of Marketo, aiming to fuse their platforms for superior B2B and B2C cross-channel marketing solutions.
Adobe's purchase of Marketo becomes talking point for marketing cloud integration
Fri, 21st Sep 2018
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data analytics
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martech
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commerce systems
Adobe's US$4.75bn acquisition of Marketo aims to bolster Adobe Experience Cloud, integrating B2B marketing capabilities for enhanced customer engagement.
Marketo debuts new product innovations at Marketing Nation
Thu, 3rd May 2018
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data analytics
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martech
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cdp
Marketo unveils new product innovations at Marketing Nation Summit, designed to enhance customer engagement and boost campaign success insights for marketers.
Google Cloud transforms the traditional marketing campaign with AI
Tue, 1st May 2018
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data analytics
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hyperscale
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public cloud
Marketo teams up with Tata Consultancy Services and Google Cloud to enhance marketing campaigns with AI and machine learning.
Marketo announces Slack integration to improve sales and marketing collaboration
Mon, 5th Feb 2018
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martech
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data analytics
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partner programmes
Marketo partners with Slack to boost real-time customer engagement for users, driving sales and marketing synergy.