IT Brief UK - Technology news for CIOs & IT decision-makers

Engagement stories - Page 3

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Yahoo launches AI-powered ad solution with Innervate partnership

Thu, 20th Jun 2024
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ai
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interactive
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identity solutions
Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.
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UK managers see AI benefits despite data security concerns

Fri, 7th Jun 2024
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edutech
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genai
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data privacy
86% of UK managers believe AI can boost their effectiveness, but concerns about data privacy persist, with 33% expressing reservations.
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Flight Centre adopts Qualtrics AI to boost customer experience

Tue, 28th May 2024
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cx
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martech
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ai
Flight Centre enhances service with AI-driven programme from Qualtrics, leveraging analytics into actionable insights and to improve travel experiences.
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Nexxen chooses Stagwell for audience discovery & consumer insights solution

Mon, 20th May 2024
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martech
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risk & compliance
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cdp
Stagwell partners with Nexxen to enhance audience discovery and advertising efficacy, leveraging the new Nexxen Data Platform for deeper consumer insights and compliance.
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Binance celebrates Bitcoin Pizza Day with giveaway

Mon, 20th May 2024
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edutech
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crypto
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blockchain
Binance celebrates Bitcoin Pizza Day with a global pizza giveaway, events in 20+ countries, and community engagements, marking the historic BTC purchase.
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UK workforce unready for change says Cornerstone OnDemand study

Tue, 14th May 2024
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devops
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apm
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software development
A new study by Cornerstone OnDemand reveals 63% of UK executives consider their workforce unprepared for change, underscoring a critical skills gap.
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Unlocking leadership excellence in the digital age: Satya Nadella's blueprint for tech leaders

Tue, 16th Apr 2024
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microsoft
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linkedin
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leadership
Satya Nadella's leadership ethos, combining authenticity, empathy, and intent, redefines success in the digital era, transforming both Microsoft's journey and tech industry paradigms.
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How clever UX design can encourage more effective climate action

Thu, 28th Mar 2024
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clean technologies
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sustainability
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opinion
Fintech company, Cogo, uses innovative UX design to increase climate literacy, promoting sustainable habits and effective climate action, study reveals.
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The appeal of live streaming to grow online communities

Wed, 20th Mar 2024
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digital entertainment
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video
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streaming
Live streaming heightens online engagement, outpacing TV shows in views, with its raw, unfiltered content and real-time audience interaction, becoming a prime avenue for growing virtual communities.
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The power of embedded green finance

Mon, 11th Mar 2024
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martech
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personalisation
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cdp
Banks wrestling with outdated systems can bolster sustainability efforts by leveraging carbon management to personalise client services, ensuring greener finance integrates seamlessly with consumer lifestyles.
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Why companies are 'democratising' employee share plans in tough times

Sat, 9th Mar 2024
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hcm
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payroll systems
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strategy
In light of increasing costs and dwindling margins, companies are shifting towards democratising employee share plans, offering equity ownership to a wider workforce as a strategic method of cost reduction and employee motivation.
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IWD 2024: International Women's Day 2024: How sharing equity is inspiring inclusion for female founders

Thu, 7th Mar 2024
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productivity
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iwd
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opinion
In 2023, female-founded US start-ups received only 2% total venture-backed capital; the International Women's Day 2024 theme 'Inspire Inclusion' aims to break down such barriers.
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IWD 2024: Why the human element makes all the difference

Thu, 7th Mar 2024
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martech
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partner programmes
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software development
In the unrelenting world of IT, the overlooked human element—understanding and connecting with the people behind the screens—often proves to be the key to sustained success.
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Artificial Intelligence: The key to Customer Lifetime Value

Fri, 1st Mar 2024
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cx
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martech
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personalisation
AI offers a refined approach to evaluating Customer Lifetime Value (CLV), providing insights to develop personalised strategies and drive business growth.
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Crayon partners with Kahoot! to boost global educational engagement

Fri, 23rd Feb 2024
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ai
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it services
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schools
IT services innovator, Crayon, joins forces with learning and engagement platform, Kahoot!, in a strategic partnership aimed at enhancing global educational experiences through technology.
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Digital signage boosts productivity & engagement – study

Wed, 7th Feb 2024
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digital signage
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supply chain
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productivity
Workplace digital signage significantly boosts productivity and enhances engagement among deskless workers, suggests a study by ScreenCloud and Google ChromeOS.
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Saracens names SQREEM as Official AI Marketing Partner

Wed, 24th Jan 2024
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cx
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martech
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supply chain
Singapore's SQREEM Technologies becomes Official AI Marketing Partner for England's top rugby club, Saracens, highlighting its standing in AI-driven consumer behaviour analysis.
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Vonage secures National Innovation Award for enhancing guest experience

Fri, 5th Jan 2024
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cx
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martech
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digital entertainment
Global cloud communications leader Vonage wins the National Innovation Award for Guest Experience 2023 for its transformative technologies enhancing customer experience in hospitality.
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Tiny Happy HR leverages data analytics to enrich work experience

Wed, 3rd Jan 2024
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data analytics
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martech
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hcm
Tiny Happy HR utilises sophisticated data analytics to advance the future of work, fostering an optimised, inclusive, and fulfilling workplace environment.
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Managers call for more AI use despite underutilisation

Thu, 7th Dec 2023
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ai
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talent attraction
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engagement
Despite nearly 70% of managers advocating for greater use of artificial intelligence, only 23% utilise it, a Beamery study reveals.