IT Brief UK - Technology news for CIOs & IT decision-makers

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Creators eclipse broadcasters in Oscars social media surge

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Influencers, not film studios or TV networks, stole the Oscars spotlight this year as creator content drove surging social media engagement.
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Explainer: Should Big Tech own Hollywood?

Tue, 9th Dec 2025
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Netflix's USD $72 billion bid for Warner Bros raises a stark question: is Hollywood's future in the hands of Silicon Valley's algorithms?.
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Innovid certifies live sports ads for verified streaming accuracy

Wed, 3rd Dec 2025
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Innovid unveils certification for live sports ads, ensuring accurate delivery and measurement amid streaming's rising complexity with partners like Disney and FOX.
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NiCE appoints Arun Chandra as COO to lead AI-first operations

Wed, 19th Nov 2025
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NiCE has appointed Arun Chandra as COO to lead its AI-first Global Customer Operations, leveraging his experience from Disney and Meta.
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InfoSum unveils Beacons for secure AI-powered data collaboration

Thu, 13th Nov 2025
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InfoSum launches Beacons, a secure AI-ready platform enabling cross-cloud data collaboration with no data movement, adopted by Disney and WPP Media.
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Adobe unveils Firefly Foundry for custom on-brand AI content

Wed, 29th Oct 2025
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Adobe launches Firefly Foundry, enabling businesses to create custom AI models for consistent, on-brand content across images, video, audio and 3D assets.
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THG Studios invests in virtual production to boost creativity

Thu, 31st Jul 2025
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THG Studios has launched a Virtual Production suite in Manchester, investing seven figures to boost creative flexibility and cut costs for brands.
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Golden age of human imagination

Tue, 15th Jul 2025
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Generative AI is ushering in a creative renaissance, making filmmaking and art accessible to all and sparking new forms of collaborative storytelling.
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Moonvalley launches first fully licensed AI model for filmmakers

Wed, 9th Jul 2025
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Toronto company releases Marey, an AI video model offering filmmakers precise creative control and licensed content for professional film production.
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THG Studios to offer festive campaign secrets at Christmas in July

Tue, 24th Jun 2025
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THG Studios in Manchester will share expert festive campaign insights at its 'Christmas in July' open day, co-hosted by TikTok and WGSN, to help brands excel.
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YouTube marks 20 years as top platform for influencer spend

Fri, 30th May 2025
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YouTube, marking 20 years, remains the top platform for influencer spend with 2.476 billion users and highest EMV returns in 2025 projections.
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Amazon Prime tops list as most-cancelled subscription app

Fri, 30th May 2025
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Amazon Prime tops the list of most-cancelled subscription apps, with 578,000 monthly cancellation searches, surpassing Disney+ by nearly 45%.
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Temu joins global council to step up fight against online fakes

Wed, 21st May 2025
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Temu has joined the International Anti-Counterfeiting Coalition's Marketplace Advisory Council to strengthen efforts against online counterfeit goods.
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Amazon Prime tops list as most cancelled app & subscription

Thu, 15th May 2025
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netflix
Amazon Prime leads digital subscription cancellations with 578,000 monthly searches, as users reconsider services amid rising costs and tiered pricing models.
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How the Orlando Magic are reinventing fandom with data and AI

Thu, 8th May 2025
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The Orlando Magic and SAS are revolutionising fandom by using data and AI to personalise experiences, boost ticket sales, and deepen fan engagement.
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Yahoo appoints Josh Line as new Chief Marketing Officer

Tue, 1st Apr 2025
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Yahoo has named Josh Line as its new Chief Marketing Officer, set to enhance the brand's global strategy after his success at Paramount Global.
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NVIDIA & Google join forces to push AI boundaries further

Wed, 19th Mar 2025
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NVIDIA and Google's Alphabet have announced a significant collaboration to enhance AI accessibility in sectors like healthcare and energy, integrating cutting-edge technologies.
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NVIDIA Omniverse boosts industrial digitalisation with AI

Wed, 19th Mar 2025
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NVIDIA has partnered with major industrial firms like Siemens and SAP to integrate its Omniverse platform, boosting digitalisation via physical AI innovations.
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NVIDIA unveils GR00T N1 model for humanoid robotics

Wed, 19th Mar 2025
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NVIDIA has launched the GR00T N1, a versatile foundation model for humanoid robots, aiming to enhance robot development and address global labour shortages.
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NVIDIA CEO reveals Blackwell AI platform during keynote

Wed, 19th Mar 2025
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Nvidia's CEO Jensen Huang unveiled the groundbreaking Blackwell AI platform, marking a pivotal moment in computing innovation at the annual GTC conference.