Connected TV stories - Page 4
Gretchen Johnson joins Nexxen as new Chief People Officer
Thu, 1st Feb 2024
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martech
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hcm
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partner programmes
Nexxen appoints former Siprocal executive Gretchen Johnson as Chief People Officer, emphasising talent development and company culture.
The future of media and advertising: Key trends you need to know
Wed, 6th Dec 2023
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martech
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omnichannel
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ai
From free ad streaming TV's (FAST) exponential growth to the impact of AI in advertising, Let's look at some strategic shifts poised to define the year ahead.
Adtech startup, Vudoo, expands with strategic hires & london office
Wed, 11th Oct 2023
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martech
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partner programmes
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samsung
Melbourne-based adtech startup, Vudoo, expands internationally with the opening of an office in London and strategic new hires.
Yahoo and Amplified Intelligence unite for innovative partnership
Tue, 10th Oct 2023
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yahoo
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integration
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desktop
Yahoo collaborates with Amplified Intelligence to enhance programmatic advertising using innovative attention measurement.
OpenX launches innovative marketplace to maximise marketing spend
Wed, 27th Sep 2023
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marketing
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cookies
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contextual marketing
OpenX Technologies has launched ConteX, a marketplace within the SSP, offering contract-free contextual targeting capabilities to advertisers.
Amazon Ads veteran Ed Dinichert joins TripleLift as CRO
Wed, 29th Mar 2023
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martech
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data privacy
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amazon
TripleLift, a digital media platform, appoints Amazon Ads veteran, Ed Dinichert, as its new Chief Revenue Officer to enhance advertising across every platform.
Adobe unveils Real-Time Customer Data Platform innovations
Fri, 24th Mar 2023
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data analytics
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cx
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martech
Adobe's latest innovations are designed to enable superior prospecting and conversion, enhanced B2B account-based marketing and richer personalisation.
Smart Home Summit: AI-enabled hubs point the way to the mass market
Mon, 21st Nov 2016
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smart home
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healthtech
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ovum
While the smart home is becoming more and more present and understood, OEMs and service providers still have a long way to go before it's ubiquitous.
Smart TVs the latest hacker weapon
Tue, 12th Jan 2016
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wireless networks
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cloud services
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check point software
Cyber criminals are using creative ways to the exploit the cracks of a more connected world, according security vendor Check Point.