Commercetools stories
Frasers Group leads in agentic commerce with commercetools deal
Fri, 24th Oct 2025
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digital transformation
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cx
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martech
Frasers Group partners exclusively with commercetools to pioneer AI-driven agentic commerce in Europe across Sports Direct, FLANNELS and FRASERS retail brands.
Elemis partners with Impact Commerce for global omnichannel growth
Mon, 25th Aug 2025
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digital transformation
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cx
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martech
Elemis has teamed up with Impact Commerce to enhance its global omnichannel experience, integrating retail, spas and online channels for customer growth.
Optimizely, commercetools partner to speed up retail campaigns
Thu, 22nd May 2025
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devops
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digital transformation
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cx
Optimizely and commercetools partner to help retailers deliver faster, personalised digital experiences by integrating content and commerce platforms for marketers.
Retailers face GBP £7 billion cost rise as commercetools adapts
Tue, 6th May 2025
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cx
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martech
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apm
Retailers face GBP £7 billion in rising costs due to new regulations; commercetools unveils platform updates to boost efficiency and customer loyalty.
Most firms report sales boost after eCommerce platform switch
Mon, 30th Sep 2024
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migration
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cx
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martech
A new commercetools report reveals 90% of businesses that migrated to new eCommerce platforms saw revenue boosts, with 30% noting increases of 30% or more.
Commercetools launches on AWS Marketplace to streamline ecommerce
Tue, 24th Sep 2024
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martech
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commerce systems
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e-commerce
Commercetools now offers its products on AWS Marketplace, streamlining digital commerce for businesses by enabling easier procurement, deployment, and cost management.
Virtualstock & commercetools partner to automate retail ops
Thu, 29th Aug 2024
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supply chain
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api
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e-commerce
Virtualstock and commercetools have formed a strategic alliance to automate and enhance retail efficiency through seamless order and inventory management.
Commercetools launches on Microsoft Azure Marketplace
Tue, 23rd Jul 2024
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martech
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iot
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commerce systems
The move is pioneering a cloud-agnostic, cloud-native approach, and boosts integration for on-premises data centres with cloud services.
commercetools launches solution for booming healthcare ecommerce
Thu, 13th Jun 2024
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api
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healthtech
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microservices
commercetools has launched commercetools for Healthcare, a HIPAA-compliant composable commerce solution, targeting the $800bn healthcare ecommerce market.
Commercetools recognises 65% ARR growth, credits B2B expansion
Tue, 2nd Apr 2024
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martech
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commerce systems
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cartech
Commercetools sees 65% growth in ARR, attributing success to B2B expansion including prominent partnerships with Fortune 500 companies like Volkswagen and BMW.
Orbia Wavin expands globally with enhanced digital sales platform
Wed, 27th Mar 2024
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digital transformation
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sales
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global expansion
In response to notable online sales channel growth, pipe manufacturer Orbia Wavin has successfully expanded globally, substantially boosting its digital sales through a unified platform, with a predicted shift of 60% total sales to digital routes.
Hygraph & commercetools to boost eCommerce capabilities
Fri, 1st Mar 2024
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ecm
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martech
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e-commerce
Hygraph and commercetools forge a partnership to enhance D2C eCommerce through integrative and flexible content management tools.
Customer loyalty drops when brands don't innovate - report
Mon, 3rd Oct 2022
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e-commerce
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branding
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online shopping
Customers are quick to flee slow-to-innovate brands with lagging commerce experiences, with millennials and Gen Z leading the migration.