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Commercetools stories

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Frasers Group leads in agentic commerce with commercetools deal

Fri, 24th Oct 2025
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digital transformation
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cx
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martech
Frasers Group partners exclusively with commercetools to pioneer AI-driven agentic commerce in Europe across Sports Direct, FLANNELS and FRASERS retail brands.
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Elemis partners with Impact Commerce for global omnichannel growth

Mon, 25th Aug 2025
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digital transformation
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cx
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martech
Elemis has teamed up with Impact Commerce to enhance its global omnichannel experience, integrating retail, spas and online channels for customer growth.
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Optimizely, commercetools partner to speed up retail campaigns

Thu, 22nd May 2025
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devops
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digital transformation
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cx
Optimizely and commercetools partner to help retailers deliver faster, personalised digital experiences by integrating content and commerce platforms for marketers.
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Retailers face GBP £7 billion cost rise as commercetools adapts

Tue, 6th May 2025
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cx
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martech
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apm
Retailers face GBP £7 billion in rising costs due to new regulations; commercetools unveils platform updates to boost efficiency and customer loyalty.
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Most firms report sales boost after eCommerce platform switch

Mon, 30th Sep 2024
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migration
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cx
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martech
A new commercetools report reveals 90% of businesses that migrated to new eCommerce platforms saw revenue boosts, with 30% noting increases of 30% or more.
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Commercetools launches on AWS Marketplace to streamline ecommerce

Tue, 24th Sep 2024
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martech
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commerce systems
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e-commerce
Commercetools now offers its products on AWS Marketplace, streamlining digital commerce for businesses by enabling easier procurement, deployment, and cost management.
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Virtualstock & commercetools partner to automate retail ops

Thu, 29th Aug 2024
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supply chain
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api
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e-commerce
Virtualstock and commercetools have formed a strategic alliance to automate and enhance retail efficiency through seamless order and inventory management.
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Commercetools launches on Microsoft Azure Marketplace

Tue, 23rd Jul 2024
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martech
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iot
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commerce systems
The move is pioneering a cloud-agnostic, cloud-native approach, and boosts integration for on-premises data centres with cloud services.
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commercetools launches solution for booming healthcare ecommerce

Thu, 13th Jun 2024
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api
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healthtech
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microservices
commercetools has launched commercetools for Healthcare, a HIPAA-compliant composable commerce solution, targeting the $800bn healthcare ecommerce market.
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Commercetools recognises 65% ARR growth, credits B2B expansion

Tue, 2nd Apr 2024
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martech
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commerce systems
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cartech
Commercetools sees 65% growth in ARR, attributing success to B2B expansion including prominent partnerships with Fortune 500 companies like Volkswagen and BMW.
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Orbia Wavin expands globally with enhanced digital sales platform

Wed, 27th Mar 2024
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digital transformation
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sales
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global expansion
In response to notable online sales channel growth, pipe manufacturer Orbia Wavin has successfully expanded globally, substantially boosting its digital sales through a unified platform, with a predicted shift of 60% total sales to digital routes.
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Hygraph & commercetools to boost eCommerce capabilities

Fri, 1st Mar 2024
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ecm
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martech
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e-commerce
Hygraph and commercetools forge a partnership to enhance D2C eCommerce through integrative and flexible content management tools.
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Customer loyalty drops when brands don't innovate - report

Mon, 3rd Oct 2022
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e-commerce
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branding
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online shopping
Customers are quick to flee slow-to-innovate brands with lagging commerce experiences, with millennials and Gen Z leading the migration.