IT Brief UK - Technology news for CIOs & IT decision-makers

Visualsoft stories

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LoyaltyLion returns with Loyalty Connect retention event

5 days ago
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cx
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martech
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omnichannel
LoyaltyLion brings back its Loyalty Connect virtual series, with more than 20 speakers set to unpack retention tactics as acquisition costs climb.
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UK shoppers will pay more for seamless retail experience

Last month
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digital transformation
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cx
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martech
UK shoppers willing to pay more for seamless cross-channel retail, with younger consumers leading demand for friction-free journeys and consistent payments.
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Designing a digital high street that truly fits us

Last month
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cx
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martech
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personalisation
As 88% of shoppers blend online and in-store, retailers must design digital high streets that ease anxieties around fit, returns and delivery.
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UK Black Friday spending soars in pet sector as big baskets lead

Sat, 6th Dec 2025
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cx
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martech
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e-commerce
UK Black Friday pet sector spending surged with average orders up 56%, as shoppers focused on essentials and bigger baskets to maximise savings.
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Retailers to unify shopping experiences & boost AI by 2026

Wed, 19th Nov 2025
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digital transformation
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cx
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martech
By 2026, retailers will unify online and in-store shopping with AI-driven personalisation, ensuring seamless, consistent customer experiences across channels.
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Similarweb launches SAM, new AI tool to boost sales efficiency

Wed, 8th May 2024
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gmail
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linkedin
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similarweb
Data intelligence platform, Similarweb, launches its AI tool, SAM, designed to enhance sales workflows and identify key prospects for data-driven, targeted messaging.
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IWD 2024: Marketing to women: Combining intuition and technology to unlock the market

Thu, 7th Mar 2024
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martech
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marketing
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social media
In our journey toward a more equitable society, acknowledging and celebrating the diversity within the female demographic is paramount when it comes to marketing.
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Black Friday sales surge signals boom in early Christmas shopping

Fri, 8th Dec 2023
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e-commerce
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christmas
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sales
In 2023, Black Friday sales experienced growth, yet the most significant rise was observed in the days and weeks leading up to the event, according to Visualsoft.