IT Brief UK - Technology news for CIOs & IT decision-makers

Reputation management stories - Page 2

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Fire on the Hill unveils GEO service to boost AI brand visibility

Tue, 29th Jul 2025
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Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.
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Agencies urged to refine digital marketing for AI search rise

Thu, 3rd Jul 2025
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reputation management
Agencies must adapt digital marketing strategies to thrive as AI search tools like ChatGPT, with 100M+ daily users, reshape online service discovery.
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What CISOs wish PR teams knew

Mon, 23rd Jun 2025
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reputation management
CISOs urge PR teams to prioritise accuracy over speed in breach communications and to understand cybersecurity basics for better crisis cooperation.
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Chatmeter unveils AI platform for safer, smarter patient feedback

Wed, 18th Jun 2025
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reputation management
Chatmeter launches Pulse Ai: Signals, an AI platform to help healthcare providers manage online patient feedback, ensure HIPAA compliance and enhance safety.
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UK VCs admit neglecting marketing despite key to startup growth

Tue, 10th Jun 2025
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reputation management
A report reveals UK venture capitalists often overlook marketing expertise despite its proven role in scaling startups and securing faster growth.
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How to keep public trust when systems go down

Fri, 2nd May 2025
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reputation management
Effective communication during cyberattacks is vital to maintain public trust and protect reputations, warns PR experts from Impact PR Auckland.
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Fire on the Hill grows US team & wins major client contracts

Fri, 2nd May 2025
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reputation management
Fire on the Hill bolsters U.S. presence with new senior hires and key client wins across tech, travel, education, and energy sectors, expanding its New York base.
Ps mark devlin bw

Cyber crisis comms: Lessons from a PR agency in Auckland

Wed, 30th Apr 2025
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reputation management
Impact PR in Auckland advises Indian businesses on cyber crisis comms, emphasising fast, transparent responses to protect trust and reputation amid breaches.
Ps dwayne 2655

Crisis communications in the AI era – Are you ready for the new robots, machines and engines?

Thu, 6th Mar 2025
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reputation management
As AI revolutionises our lives, companies must prepare for its impact on crisis management, addressing risks and harnessing opportunities to protect their reputation.
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Draeger UK extends safety contract with INEOS O&P UK to 2029

Fri, 21st Feb 2025
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reputation management
Draeger Safety UK has secured a contract extension with INEOS O&P UK, continuing vital services until 2029, enhancing safety technology in the petrochemical sector.
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Networks down but trust up: How to communicate when outages hit

Tue, 18th Feb 2025
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reputation management
When network outages occur, effective communication becomes crucial; organisations must act swiftly to reassure customers and preserve trust.
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Thryv unveils AI tool to streamline review responses

Tue, 19th Nov 2024
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reputation management
Thryv has launched AI Review Response, an innovative tool aimed at helping small businesses manage online reviews conveniently across multiple platforms.
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Deepfake fraud rises: 56% of Singapore firms affected

Thu, 3rd Oct 2024
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reputation management
A Regula survey reveals that over half of Singaporean companies face deepfake fraud, with 56% experiencing audio scams, sparking global concerns.
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Snowflake introduces AI Data Cloud tailored for travel industry

Thu, 26th Sep 2024
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reputation management
Snowflake launches AI Data Cloud tailored for travel and hospitality, aiming to enhance operations and customer experiences through advanced data and AI integration.
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Ransomware hits 59% of UK financial firms in past 12 months

Fri, 2nd Aug 2024
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reputation management
Bridewell research reveals 59% of financial services businesses have faced ransomware attacks in the past year, with legal fines and reputation damage as key repercussions.
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Firms face rising threat of misinformation to reputation

Thu, 16th May 2024
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reputation management
A new study by Fire on the Hill and Mercury Analytics reveals that 60% of companies have suffered adverse effects from misinformation, calling for urgent action to protect corporate reputations.
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The messaging evolution and the fight against fraud

Fri, 26th Apr 2024
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reputation management
SMS revolution's downside: Europe tackles fraud epidemic through stringent data laws and sender verification in fight to preserve trust.
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Australian brands risk $74bn over poor out-of-hours service

Wed, 20th Mar 2024
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reputation management
Australian businesses could lose $74bn due to poor out-of-hours customer service, according to a study by Qualtrics, citing growing consumer frustration with inadequate after-hours support.
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TeamViewer integrates Tensor with SAP Service Cloud for efficient customer service

Thu, 9th Nov 2023
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reputation management
TeamViewer's Tensor is now integrated with SAP Service Cloud, improving customer service efficiency and data security.
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The high cost of the cybersecurity skills gap: Why we need to act now

Wed, 17th May 2023
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reputation management
There is a worldwide cybersecurity professional shortage. But what does this mean for cybercriminals? More easy money to make.