Mobile stories

NorthEdge has invested in Newcastle's Oak Engage to boost growth of its employee engagement software, serving clients like NatWest and Aldi.

Liftoff launches AppRefinery, an AI-powered platform offering developers deep insights into over 20 app categories to boost user engagement and growth.

Digital.ai unveils Quick Protect Agent, enabling organisations to secure mobile apps swiftly with minimal technical skills, tackling rising AI-driven cyber threats.

Corrata's report reveals ECH privacy protocol use is rare among enterprise mobiles but exploited by 17% of risky sites, mainly via Cloudflare network.

Global user opt-in for app tracking reaches 50%, with iOS ad spend up 26% as marketers embrace privacy-focused strategies post-Apple's ATT rollout.

Schneider Electric launches Schneider OffGrid, a portable power station offering versatile charging for devices, targeting Europe's outdoor and remote work markets.

Lifecycle Software has partnered with Collab to enhance its NEXUS platform with AI-driven customer care solutions, boosting efficiency for mobile operators.

Consumer spending on mobile applications soared to $150 billion in 2024, marking a 13% rise from last year, driven largely by non-gaming apps.

Lifecycle Software predicts that 2025 will see a rise in Mobile Virtual Network Operators, AI regulation challenges, and significant advancements in 6G technology.

70% of UK mobile users are overspending on the wrong contracts, with potential savings of £148 by switching to better plans, says BillMonitor.

SmartBear unveils OpenTelemetry-native performance insights in BugSnag, enhancing real user monitoring and distributed tracing for developers and enterprises.

WM5G expands its Site Finder service, targeting better mobile connectivity in underserved UK regions by promoting shared telecoms sites, accelerating infrastructure deployment.

Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.

N-able expands its Technology Alliance Program (TAP), adding vendors like Bocada, AlertOps, DeskDay, PIXM, and Hudu to boost MSP capabilities and efficiency.

McAfee extends its decade-long partnership with Samsung to bolster online security on new mobile devices, leveraging AI to tackle growing phishing threats.

Yahoo Advertising unveils Yahoo Creative, an AI-powered solution boosting personalised ad campaigns across platforms, with firms like Princess Cruises already on board.

Appdome launches SDKProtect to bolster mobile SDK security, aiming to curb fraud and enhance compliance in the mobile app sector through threat-aware SDK versions.

Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.

Integrity360 partners with Armis to strengthen cybersecurity across Europe, enhancing digital asset visibility and threat management for multiple sectors.

A study finds UK emergency services suffer frequent communication outages due to limited technology diversity, highlighting the need for mixed communication systems.