Customer Journey stories - Page 5
No-code digital customer journey platform EasySend has launched in Australia and New Zealand
Thu, 25th Nov 2021
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document management
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ecm
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cx
No-code digital customer journey platform EasySend has launched in Australia and New Zealand, with plans to target the wider JAPAC market.
Interview: Sitecore explains why 'composable' will be the future of the digital experience
Tue, 23rd Nov 2021
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martech
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cx
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open source
The rise of 'composable' architecture in the IT industry is allowing businesses to focus on immediate needs and outpace the competition by 80%.
How open ecosystem, card-linked loyalty programs are changing Australian retail
Wed, 29th Sep 2021
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cx
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martech
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crm
As we transition away from cookie-based advertising, confusion around last-click attribution will dissolve in favour of card-linked platforms.
Genesys G-Summit South Asia 2021: Taking CX to the next level
Mon, 16th Aug 2021
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uc
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crm
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cx
Genesys G-Summit South Asia 2021 is a two-day virtual event focused on delivering personalised and empathetic customer experiences. Register now!.
NICE releases an AI-powered self-service platform
Fri, 23rd Apr 2021
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crm
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uc
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data analytics
NICE launches AI-powered self-service platform CXone Expert to improve customer experience and reduce frustration.
Optus partners with Google Cloud to improve customer support capabilities
Sat, 23rd Jan 2021
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crm
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uc
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hyperscale
The move allows Optus to provide its customers with more personalised experiences and bolster its customised solution offerings, according to the company.
Adobe launches customer journey solution for ANZ businesses
Wed, 15th Jul 2020
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crm
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data analytics
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cx
Adobe's Journey Orchestration is now available in Australia and New Zealand, allowing businesses to deliver personalised interactions in real-time.
The one thing successful startups have in common? Quality CX
Tue, 14th Jul 2020
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crm
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cx
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martech
New research from Zendesk has revealed that startups which prioritised CX from their inception consistently outperform their peers.
Trustworthy and reliable: why making data privacy a priority leads to stronger customer relationships
Wed, 8th Apr 2020
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data protection
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crm
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cx
Data privacy is more than just a moral obligation, it also affects customers' experience and a company's bottom line.
Boomi highlights four customers leading in digital transformation
Wed, 5th Feb 2020
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uc
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cx
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martech
Boomi has revealed the winners of its annual customer awards, celebrating transformative projects on the Boomi Platform.
Five ways to make customer experience transformation easier
Mon, 25th Nov 2019
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crm
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digital transformation
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cx
Too often, organisations are excited about the potential for CX transformation and embark on projects without developing a strategic approach, Intergen finds.
Forrester: Pegasystems a Leader in real-time interaction management
Thu, 7th Mar 2019
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crm
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cx
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martech
Forrester analysed the 12 most significant RTIM providers against 33 key criteria and gave Pega top scores in current offering and strategy categories.
Four ways social media management software is transforming CX
Fri, 1st Jun 2018
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crm
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cx
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martech
Gartner’s 2017 Customer Experience in Marketing Survey indicated that 67% of companies feel they compete mostly or completely on the basis of CX.
Desktop conversion still king in ANZ despite increasing smartphone traffic - Adobe
Wed, 28th Jun 2017
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cx
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martech
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adobe
Despite a surge in smartphone traffic, consumers in Australia and New Zealand still predominantly make purchases via desktop, Adobe's new report reveals.