Customer data stories - Page 12

Salesforce launches Salesforce Foundations, a major upgrade integrating Sales, Service, Marketing, Commerce, and Data Cloud features at no added cost, enhancing user experience.

Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.

Generative AI isn't just jargon—it's revolutionising IT. Explore its strategic value, cross-functional implementation, and trust-building transparency.

Figma unveils AI-driven features to boost design efficiency and creativity, while emphasizing strong data privacy and security measures in AI model development.

Gaurav Pathak, who played a pivotal role in the AI tool's development, has described CLAIRE GPT as an enterprise-focused alternative to Chat GPT.

Twilio's latest State of Personalisation Report reveals a surge in AI-driven predictive personalisation as 89% of leaders view ethical AI use as a business advantage.

Five9 and Salesforce have launched a new AI-enhanced integration aimed at revolutionising contact centres. The upgrade promises to boost agent efficiency and customer satisfaction.

Brexit has slashed British non-food retail exports to the EU, costing GBP £5.9 billion since 2019, while marketplaces rise as vital channels for UK brands.

Twilio introduces Linked Audiences and Segment Data Graph, enhancing Twilio Segment's integration with data warehouses for real-time, actionable customer insights.

Salesforce has unveiled new Einstein Copilot features aimed at marketers and merchants, enhancing AI-driven customer interaction and business efficiency.

Six years post-GDPR, many businesses still grapple with compliance. Andy Baillie of Semarchy proposes six MDM solutions to address ongoing data management challenges.

Amperity unveils the world's first 'lakehouse' CDP, enabling seamless live data sharing between CDP and lakehouse. This innovation eliminates ETL processes, cutting costs and enhancing data security.

Amplitude sees 9% revenue boost in Q1 2024, hitting $72.6M. Notable growth includes a 37% rise in paying customers and expanding global clientele.

Forsta's research reveals comprehensive CX management significantly enhances brand perceptions and revenue growth.

Transformative Gen AI could revolutionise customer-centric marketing, allowing more personalisation and efficiency, states Rio Longacre, Managing Director at Slalom.

Aryza Group allies with Dotdigital to redefine customer experience in credit and debt management, combining their robust software solutions to ensure seamless, personalised, and secure cross-channel interactions.

Deltek unveils AI-powered assistant Dela, designed to enhance project delivery by automating processes and predicting needs using past behaviour.

Deltek unveils AI-powered tool, Deltek Dela, designed to revolutionise project delivery efficiency across its product suite, promising enhanced productivity, accuracy, and profitability.

Optiva and GDi team up to provide CSPs with integrated BSS and OSS software, linking billing and customer data to network management, delivering faster time-to-market and improved customer experiences.

Lenovo, in partnership with NVIDIA, announced hybrid AI solutions at the NVIDIA GTC global AI conference, revolutionising AI implementation across industries.