BYD stories
Fewer motorists switched cover as easing premiums cooled shopping activity, while older vehicles and Chinese brands complicated pricing.
The agency's Australian headcount has quadrupled since 2024 as multinational clients seek APAC communications support.
The appointments give Thrive's Melbourne, Brisbane and Auckland offices dedicated leaders as it reshapes management and sharpens client focus across the region.
ANCAP's new safety criteria are likely to make emergency-call systems a must-have, after one million vehicles were linked to Intelematics' platform.
Investors are paying a premium for Elon Musk's narrative, even as Tesla's brand suffers and his empire's risks are shifted onto a single float.
Prophet hires Lia Carruthers and Becky McMillan in Australia as it scales from start-up to growth phase and boosts marketing and customer teams.
The tie-up could make salary-packaged EVs easier to buy, as BYD and DENZA buyers gain showroom access to novated leasing support.
Active subscriptions have topped 3,500 as the Brisbane-founded car subscription group expands nationally and targets AUD $90 million recurring revenue.
Novated leasing demand is helping McMillan Shakespeare deepen ties with EV brands as its leases rose 7% in the first half of FY26.
Rapid enterprise growth has pushed the decision intelligence company to bolster marketing science and cloud operations as customer numbers jumped 309%.
Eligible Australian car buyers will soon be able to bundle EV running costs into pre-tax salary payments at BYD dealerships.
Marketers are under pressure to prove returns sooner, driving demand for tools that test ad spending before budgets are committed.
Rising interest in Chinese-made utes is exposing a gap in aftermarket support, as OCAM adds model-specific gear for the BYD Shark 6 and GWM Cannon.
Household demand and government rebates propelled the market to 221,000 installations, making Australia the world's third-largest home battery market.
Its US push gains senior marketing firepower as the Melbourne-based firm seeks to win finance teams wary of wasted ad spend.
Lower weekly payments could widen access to BYD electric cars as Karmo's novated subscription starts at AUD $126.16 in Australia.
A cross-channel analysis suggests advertisers may be undercounting the role of media, with brand and economic factors accounting for much EV demand.
The partnership will help BYD meet tougher crash-response safety rules as Australian buyers increasingly expect connected emergency support.
Backed by AUD $13.6 million in funding, the scheme could let owners cut bills and earn income by feeding power back to the grid.
Rising petrol bills are nudging more Australians towards electric and hybrid cars, though most are still weighing price and charging concerns.
