Bain & Company Stories - Page 2

Global Stories

Bain & Company stories

AI demands could drive USD $500 billion annual data centre spend

AI demand could drive USD $500 billion in annual data centre spending by 2030, creating a USD $2 trillion cloud revenue opportunity despite funding shortfalls.

By Sean Mitchell • 5 min read • Tue, 23rd Sep 2025

Data Analytics

What the 90s taught us about ERP: A legacy of failure

The 90s ERP boom led to costly legacy systems, warning companies today against rushed AI investments without strategy and quality data management.

By Terry Smagh • 5 min read • Wed, 17th Sep 2025

Marketing Technologies

AI drives content surge but human creativity sets brands apart

Bain finds AI boosts media content volume, yet human creativity remains vital for authentic, trusted brands to stand out in a crowded market.

By Melvin Hipolito • 5 min read • Sat, 30th Aug 2025

EduTech

Bain partners with Palantir to drive rapid AI business change

Bain partners with Palantir to quickly boost AI adoption in business, combining consulting expertise with advanced AI platforms for rapid transformation.

By Melvin Hipolito • 3 min read • Tue, 27th May 2025

Data Analytics

Qualtrics launches AI-driven market intelligence platform

Qualtrics has launched Qualtrics Edge, a new market intelligence platform that combines AI with consumer insights to transform decision-making for businesses.

By Melania Watson • 3 min read • Thu, 20th Mar 2025

Customer Experience

Bain, Kantar, and Qualtrics launch global standards for CX

Bain, Kantar, and Qualtrics unveil updated Global Standards for Customer Experience following extensive consultation, aiming to enhance CX across industries.

By Sean Mitchell • 3 min read • Tue, 8th Oct 2024

Semiconductors

AI market poised to reach $990B by 2027, report says

Bain and Company's latest report predicts AI market to grow to $990 billion by 2027, driven by generative AI and sovereign AI ecosystems.

By Imee Dequito • 3 min read • Fri, 4th Oct 2024

Customer Experience

Qualtrics and Bain & Company boost partnership to enhance customer experience

Qualtrics and Bain & Company are to broaden their partnership to spur customer experience innovation, merging Qualtrics' AI tech with Bain's customer experience methods for faster, cost-effective improvements.

By Catherine Knowles • 3 min read • Fri, 3rd May 2024

Partner Programmes

US consultancy acquires Australian AI company Max Kelsen

Bain & Company has acquired Max Kelsen's consulting and managed services divisions to offer enhanced ML and AI capabilities to clients across the globe.

By Kaleah Salmon • 3 min read • Tue, 1st Aug 2023

Partner Programmes

Coherent appoints Joel Lim as CEO

Coherent, the financial services technology provider, announces new leadership, geographic expansion across the US, Canada, and four new partnerships.

By Nadine Rogers • 2 min read • Fri, 21st Oct 2022

Stories from Other Regions

Bain & Company stories

Gaming

Australia's gaming sector evolves with rise of platforms & UGC

Australia's gaming sector thrives as user-generated content and platform games reshape the industry, boosted by AUD $1.4 million investment and global trends.

By Melvin Hipolito • 5 min read • Wed, 13th Aug 2025