Gearset has introduced native Gitflow support and new automation features across its Salesforce DevOps platform in a move aimed at large, complex delivery teams.
The Cambridge-based company has integrated Gitflow branching directly into its deployment pipelines. It has also released a set of complementary tools that focus on governance, automation and coordination across global Salesforce teams.
Gearset said large Salesforce development groups now face structural limits with existing DevOps tooling. These limits include rigid workflows, heavy manual coordination and frequent merge conflicts that slow software releases.
Global enterprises often find it difficult to align regional delivery teams under one model. The new release targets that problem through structured branching, automated sequencing of releases and new controls for distributed groups.
Gitflow in pipelines
The platform now supports Gitflow as a native option within Gearset Pipelines. The company described this as a "first-class experience" for branching and release management at enterprise scale.
Teams can group multiple features into a single release branch. They can then move that branch through environments from development into production as a unit of change. This contrasts with a purely feature-branch approach where each change often progresses on its own path.
Gitflow support sits alongside a new pull request (PR) queuing feature. Gearset said PR Queuing sequences deployments automatically and removes contention between teams that push changes at the same time.
The company said this removes the "race to click" that often occurs at release time. It aims to increase predictability for large teams that share environments and release windows.
Gearset has kept support for feature independence and mixed delivery patterns. Teams can choose branching and release strategies that fit current complexity and adjust those strategies over time.
Matt Dickens, Chief Product Officer at Gearset, said the update addresses constraints faced by large Salesforce users.
"Legacy Salesforce DevOps tools often trap enterprise teams, forcing them to adapt their processes to fit rigid, complex software. Gearset offers right-fit DevOps that lets teams choose the workflow that fits them today, with the flexibility to evolve in line with their needs. Gearset's native Gitflow support, combined with new features like Layered Modules and CD Rules provide the essential governance and automation required for the world's largest organizations to scale their operations with confidence, ensuring global consistency without sacrificing local agility," said Matt Dickens, Chief Product Officer, Gearset.
Automation and control
The update introduces Continuous Delivery (CD) Rules as part of a shift towards higher automation across the release process. CD Rules target manual steps that often occur after approval, such as promotions between environments.
Teams define conditions such as successful validation or completed code review. Gearset then promotes the changes automatically once those conditions are met. The company said this supports continuous delivery while keeping existing governance structures in place.
PR Queueing operates alongside CD Rules. It manages the order of deployments so that changes flow in a controlled sequence and reduces conflicts caused by overlapping workstreams.
Chrome extension for admins
Gearset has launched a Chrome browser extension that focuses on Salesforce administrators. The company wants admins and developers to follow aligned DevOps practices rather than operate in separate workflows.
The extension allows admins to track and capture configuration changes directly from the Salesforce interface. It feeds those changes into Gearset's deployment and version control processes.
Gearset said this increases visibility across roles and encourages broader adoption of continuous integration and delivery practices within Salesforce teams.
Layered Modules for global teams
The platform now supports Layered Modules, which Gearset positions as a way to manage global and regional variations in a single model. The feature separates a shared global core from regional or departmental layers.
Central teams can define and approve a standard core. Regional teams can still customise on top of that core for local needs.
When the core changes, these updates cascade automatically through the layers. Gearset said this provides stronger governance for multinational organisations while leaving room for local flexibility.
The company has framed these tools as a response to long-standing friction between speed and control in large Salesforce estates.
"One of the biggest challenges facing enterprise Salesforce teams is achieving speed and control across all functions - developers, admins and release managers alike. This launch reaffirms Gearset is built for scale and is best equipped to not only serve the largest, most complex Salesforce organizations in the world, but also provide them with the expertise to grow, fully align these roles and deliver with confidence. We are providing global organizations the automation and governance needed to overcome legacy constraints so their teams can achieve DevOps done right, driving efficiency and innovation for their most critical business processes," said Kevin Boyle, CEO of Gearset.
The new enterprise-focused features, including native Gitflow support, Continuous Delivery Rules, PR Queueing, the Chrome extension and Layered Modules, are now available across the Gearset customer base.
