Andrew Norman to lead BigCommerce's growth in EMEA

BigCommerce has announced the appointment of Andrew Norman as its Senior Vice President and General Manager for EMEA, spearheading the company's growth strategy in the region.

Andrew Norman brings over 25 years of experience in leading international expansion for SaaS technology companies, with a specialised 15 years in the ecommerce market. His role will focus on advancing BigCommerce's go-to-market strategy across EMEA.

Travis Hess, CEO at BigCommerce, commented on the appointment, "BigCommerce has a strong track record of helping brands, retailers, manufacturers and distributors in EMEA grow for several years, and Andrew is the perfect leader to help us accelerate that growth. His years of experience make him well positioned to drive our strategic growth forward. Andrew brings an exceptional record of scaling international technology companies, as well as an extensive network of strategic partnerships that will be instrumental in boosting our market penetration and delivering innovative solutions to our customers."

Before joining BigCommerce, Norman held a position at Sendcloud, where he headed the enterprise, UK, and partners teams. His previous roles include general manager positions at Auctane, overseeing ShipStation's operations in Canada, Europe, and Australia and New Zealand, and serving as a general manager for Metapack.

Norman expressed his enthusiasm about joining the company, stating, "I was drawn to BigCommerce by its extraordinary potential to lead the next wave of ecommerce innovation as the market converges around truly transformative platforms. With its unique ability to enable seamless commerce across multiple channels, BigCommerce is perfectly positioned to empower brands, retailers, manufacturers, and distributors in an increasingly complex digital marketplace."

BigCommerce is recognised as a provider of open, composable commerce solutions aimed at B2C and B2B sectors. The company is known for its ability to offer sophisticated professional-grade functionality while maintaining ease of use, aiming to support businesses in building, innovating, and growing their online presence.