10ZiG opens Germany hub to drive EMEA thin client growth

Arizona-headquartered 10ZiG has expanded its EMEA operations with a new office in Germany and the appointment of two regional leaders focused on sales and pre-sales.

The company said it has opened a site in Bremen and hired Johannes Joester as Director of Sales, Germany, and Frank Conrad as Director of Pre-Sales, Germany. 10ZiG sells thin and zero client hardware and software for virtual desktop infrastructure, desktop as a service, and web application environments.

10ZiG also introduced a replacement promotion aimed at organisations moving away from IGEL OS or Stratodesk NoTouch OS. The company said the promotion includes incentives, migration support and trade-in options.

Germany hub

10ZiG described the Bremen office as its largest operational investment in the region. The company said the site will act as a hub for customer and partner engagement in EMEA, alongside logistics and service delivery.

The company said the new operation will provide localised customer and partner support. It also flagged logistics and fulfilment work from the site, including European distribution. 10ZiG said the office will give it a base for growing sales, technical and channel operations across the DACH region.

Kevin Greenway leads 10ZiG's EMEA business as CTO and Managing Director EMEA. He linked the Germany move with the two new hires.

"With the opening of our Germany headquarters and the addition of Johannes Joester and Frank Conrad to our leadership team, 10ZiG is positioned to deliver stronger regional support, deeper expertise, and accelerated growth across EMEA," said Kevin Greenway, CTO and Managing Director EMEA, 10ZiG Technology.

Greenway also pointed to the company's management software. 10ZiG markets 10ZiG Manager as a free tool for central endpoint management.

"Our goal remains clear: provide flexible, modernized thin and zero-client endpoints and our free 10ZiG Manager without added licensing complexity - now supported by enhanced local presence and industry-proven leadership," said Greenway.

Leadership hires

Joester has more than 20 years of experience in end user computing, thin clients and digital workspace technology. 10ZiG said he previously worked at IGEL Technology in senior roles across Germany, including corporate mid-market accounts, healthcare markets and sales operations.

"The German market is undergoing an important transformation as organizations move away from legacy endpoint operating systems and look for a modern, secure, and cost-effective alternative," said Joester.

"10ZiG has the portfolio, the strategy, and the momentum to lead this transition. I'm excited to help expand our presence in Germany and support customers and partners with a true single-vendor approach to modern endpoint management," said Joester.

Conrad will lead pre-sales work in Germany. 10ZiG said Conrad has experience in thin-client architecture, EUC environments and pre-sales engineering. It also said he previously held technical and leadership roles at IGEL.

The company said Conrad will lead technical enablement, solution design and partner engineering for 10ZiG in the German market.

Product focus

10ZiG sells thin and zero client devices and related software. The company also markets RepurpOS, an operating system that it says can repurpose existing laptops, PCs and legacy thin clients for use as endpoints in VDI, DaaS and web-based workspace deployments.

The firm positioned the replacement promotion as an option for organisations considering a switch from competing endpoint operating systems, including IGEL OS and Stratodesk NoTouch OS. 10ZiG said customers can replace devices or reuse existing hardware using RepurpOS.

10ZiG said it will run a webinar titled "The Workplace of the Future: Thin, Smart & Cloud Ready," as part of its outreach around thin-client and cloud-delivered digital workspace deployments.

The Germany expansion comes as vendors in the end user computing market continue to pitch centralised endpoint management and device strategies aligned with hosted virtual desktops and browser-based applications. 10ZiG said its increased presence in Germany will form a base for additional regional growth across EMEA.