Stories by Barley Laing
Retailers urged to clean address data for faster deliveries
2 days ago
#
cx
#
martech
#
supply chain
Retailers can cut misdelivery costs and fuel waste by cleaning customer address data, using verification, autocomplete and geocoding tools.
Maximising value from AI in 2026
Tue, 17th Feb 2026
#
data protection
#
data analytics
#
digital transformation
AI's promise for 2026 hinges on fixing decaying, duplicate customer data to curb hallucinations and unlock sharper, revenue-driving insight.
How poor data is holding your organisation back - and how to fix it
Mon, 12th Jan 2026
#
data protection
#
data analytics
#
digital transformation
Outdated, inaccurate and duplicate records are crippling data-driven decisions, but simple verification and cleansing tools can reverse the damage.
Stopping the growing threat of synthetic ID fraud
Tue, 9th Dec 2025
#
biometrics
#
fintech
#
martech
AI-fuelled synthetic ID fraud is surging, set to cost firms USD $23 billion by 2025 and USD $58.3 billion by 2030 without stronger checks.