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Rich Communication Services stories

Infobip backs RCS, WhatsApp to cut UK returns costs
Unified Communications

Infobip backs RCS, WhatsApp to cut UK returns costs

Infobip urges UK retailers to use RCS and WhatsApp to cut returns disruption as annual costs are forecast to top GBP £27 billion.

By Kaleah Salmon • 4 min read • Thu, 22nd Jan 2026
AI & ethical messaging set to shape UK customer experience
Customer Experience

AI & ethical messaging set to shape UK customer experience

Infobip forecasts that AI, ethical messaging, and new channels like RCS will transform UK customer experience by 2026, focusing on real-time personalisation and trust.

By Catherine Knowles • 2 min read • Fri, 28th Nov 2025
CPaaS set to surpass contact centres as data & RCS evolve
Unified Communications

CPaaS set to surpass contact centres as data & RCS evolve

By 2026, CPaaS may surpass traditional contact centres as RCS adoption and AI drive automated, interactive customer engagement experiences.

By Jake MacAndrew • 3 min read • Sat, 22nd Nov 2025

Global Stories

Rich Communication Services stories

Google flags KnowledgeDeliver flaw & Chinese phishing surge
Multi-factor authentication

Google flags KnowledgeDeliver flaw & Chinese phishing surge

A zero-day in a widely used Japanese learning platform let hackers plant malware, while Chinese phishing services are now bypassing one-time codes.

By Sofiah Nichole Salivio • 5 min read • Last week
8x8 sees surging AI demand as usage revenue jumps 70%
Software-as-a-Service

8x8 sees surging AI demand as usage revenue jumps 70%

Businesses are shifting to AI-led customer service, lifting 8x8's usage-based revenue by more than 70% in the quarter.

By Joseph Gabriel Lagonsin • 4 min read • Last week
Attentive launches AI tools for RCS message rollout
Customer Experience

Attentive launches AI tools for RCS message rollout

Brands risk losing mobile messages in cluttered inboxes as Attentive adds tools to steer RCS or SMS delivery and preserve thread visibility.

By Joseph Gabriel Lagonsin • 4 min read • Last month
RingCentral adds RCS, AI & Teams tools for business
Unified Communications

RingCentral adds RCS, AI & Teams tools for business

Businesses will be able to verify texts and calls more easily as RingCentral expands RCS, AI and Microsoft Teams support across key markets.

By Sean Mitchell • 5 min read • Last month
Infobip launches AgentOS platform, targets agentic AI shift
Unified Communications

Infobip launches AgentOS platform, targets agentic AI shift

The new system aims to help businesses turn stalled generative AI pilots into measurable returns by unifying customer data and oversight.

By Sean Mitchell • 3 min read • Tue, 14th Apr 2026
Samsung to end Messages app in July 2026 on Galaxy
Wearables

Samsung to end Messages app in July 2026 on Galaxy

Owners of newer Galaxy phones will need to switch to Google Messages, as Samsung’s in-house app is set to stop working in July 2026.

By Sean Mitchell • 4 min read • Wed, 8th Apr 2026
Infobip report marks shift to omnichannel AI messaging
Unified Communications

Infobip report marks shift to omnichannel AI messaging

Infobip data shows single-channel alerts collapsing as brands pivot to omnichannel, AI-led conversations across SMS, RCS, WhatsApp and voice.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 20th Mar 2026
Google & Klaviyo deepen AI pact for agentic commerce
Customer Relationship Management

Google & Klaviyo deepen AI pact for agentic commerce

Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.

By Sean Mitchell • 4 min read • Thu, 26th Feb 2026
Infobip named top RCS for Business vendor by Juniper
Unified Communications

Infobip named top RCS for Business vendor by Juniper

Infobip tops Juniper RCS for Business 2026 leaderboard, hailed as leading Established Leader on reach, innovation and operator ties.

By Catherine Knowles • 4 min read • Fri, 20th Feb 2026
Brands shift to centralised platforms as channels grow
Digital Transformation

Brands shift to centralised platforms as channels grow

Brands are ditching fragmented martech stacks for centralised platforms as AI, richer messaging and costs expose the limits of siloed channels.

By Shannon Williams • 4 min read • Sat, 10th Jan 2026
AI reshapes loyalty, super apps & customer engagement
Data Protection

AI reshapes loyalty, super apps & customer engagement

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

By Shannon Williams • 5 min read • Tue, 30th Dec 2025
Odigo acquisition boosts ALE Connect hybrid CCaaS push
Unified Communications

Odigo acquisition boosts ALE Connect hybrid CCaaS push

Odigo's takeover of Akio deepens its ALE Connect alliance with Alcatel-Lucent Enterprise, accelerating hybrid CCaaS and agentic AI innovation.

By Sean Mitchell • 4 min read • Tue, 16th Dec 2025
Infobip sees Black Friday rich messaging volumes surge
Unified Communications

Infobip sees Black Friday rich messaging volumes surge

Infobip logs 12.2 billion Cyber Week interactions as retailers drive a 277% Black Friday surge in rich messaging such as RCS and WhatsApp.

By Kaleah Salmon • 3 min read • Tue, 9th Dec 2025
Smarsh & Google partner to archive encrypted RCS messages
Risk & Compliance

Smarsh & Google partner to archive encrypted RCS messages

Smarsh partners with Google to archive encrypted RCS messages on Android, helping regulated firms ensure compliance with modern communication standards.

By Jake MacAndrew • 3 min read • Fri, 21st Nov 2025
Retail brands to send 3.9 billion messages in 2025 season
Customer Experience

Retail brands to send 3.9 billion messages in 2025 season

Retail brands will send a record 3.9 billion messages in the 2025 shopping season, up 15%, as AI and richer digital channels boost customer engagement.

By Melania Watson • 3 min read • Fri, 21st Nov 2025