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Businesses urged to adopt AI or risk falling behind competitors

Tue, 1st Oct 2024

Businesses are being urged to adopt new technologies or risk falling behind their competitors, according to online cloud specialists at TelephoneSystems.Cloud. The company has highlighted the potential hazards of not integrating artificial intelligence (AI) into working practices, stressing that firms could miss out on significant business benefits.

Artificial intelligence employs algorithms, data, and computational power to replicate human intelligence, performing tasks that are traditionally executed by people. When properly utilised, AI can offer numerous advantages, including the automation of routine tasks, enhanced data analysis, and improved cybersecurity measures.

Juliet Moran from TelephoneSystems.Cloud has expressed concerns about businesses that are hesitant to embrace these advancements. "AI isn't going anywhere and if you can use it to make your business more efficient, then you should," she stated. "It will free up time for you and your team to focus on your core offering and growing the business."

She elaborated on how AI can streamline time-consuming tasks, saying, "AI can be used to streamline routine tasks which take up time, analyse data to give information on customer behaviours and detect any suspicious activity which could lead to security breaches." Moran stressed the importance of staying current with technological developments, adding, "Business owners need to embrace new technologies to move forward. There have been a lot of technological changes over the last few decades - and one's now that we couldn't manage without."

She pointed to commonplace innovations that have revolutionised work processes, including the internet, video calls, and cloud phone systems, which she said have collectively contributed to enhanced flexibility, efficiency, and cost-effectiveness in business operations.

Juliet Moran provided practical advice for businesses looking to incorporate AI into their workplace environments:

Routine Tasks: AI can take over routine administrative tasks, such as diary management, data entry, email management, and call transcription. This could free up valuable time for employees to focus on other tasks essential to the business's success.

Improving Content: AI tools like Chat GPT can assist with copywriting, from drafting blog posts to composing emails. However, the quality and relevance of the generated content depend largely on the prompts given and may require refinement over time.

Data Insights: AI can extract valuable insights from large datasets, offering businesses a deeper understanding of customer behaviour, operational performance, and market trends.

Customer Personalisation: Through data analysis, AI enables businesses to personalise products and services for individual customers. This technology is particularly valuable for consumer-facing businesses but can also be adapted to function well in other sectors.

Improved Monitoring: AI's real-time data processing allows businesses to quickly detect and respond to issues, which is especially useful for manufacturing firms in avoiding unexpected breakdowns and costly maintenance.

Enhancing Cybersecurity: AI tools can significantly improve cybersecurity by detecting anomalies, predicting potential breaches, and responding to threats. These tools' ability to analyse data enables them to identify suspicious activity effectively.

Increased Profitability: By adopting AI, businesses can expect improvements in productivity, efficiency, and cost reduction, thereby creating more opportunities for growth and increasing overall profitability.

TelephoneSystems.Cloud boasts over 23 years of experience, providing technology solutions such as contract-free cloud-based telephony. Their services aim to accommodate small and large UK businesses, promoting a flexible and efficient phone system solution.

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